Oliver Inc. Receives Multiple 2021 Graphic Design USA American Package Design Awards
March 29, 2021
Oliver Inc., a leading source of creative packaging solutions, received several awards at the 2021 Graphic Design USA American Package Design Awards.
“Our annual package design awards celebrates well-designed graphics, of course, but also the power of design to tell the story, advance the brand and make the difference at the moment of truth,” said Gordon Kaye, editor at Graphic Design USA. “This year’s entries exceeded 2,000, and a highly selective top 10% of projects are recognized as winners.”
Oliver’s custom packaging for Ingredients, Hanky Panky, Root 66, and the 65th-anniversary collection of the complete series set of Gunsmoke were all recognized.
Ingredients, a skincare company known for its “radical transparency,” designed its packaging with the products’ ingredients on the front panel. Ingredients worked alongside Concrete, a creative agency based out of Toronto, Canada to develop this unique design.
Ingredients believes every person has the right to know exactly what they are putting in and on their bodies. The bright white background with the blind emboss effect speaks to the brand’s promise to use the purest ingredients.
|Hanky Panky, a premium lingerie company, decided to go bold with its holiday packaging created with the help of the creative design agency, Brandsisters. These cartons are shiny and vibrant, with creative uses of foil stamping, spot gloss, and overall soft-touch coating. Hanky Panky chose to carefully and creatively place die-cut circles on the front panel to give a sneak preview of what’s inside each package. The company’s packaging speaks to its dedication to innovative design and quality.
|Root 66 makes natural and affordable, hemp-derived CBD products. Printed using 4-color-process, these cartons are coated with soft touch and include a spot gloss and embossed logo on the front panel. The title of each hemp oil is also highlighted in a spot gloss emboss. Similar to the Ingredients cartons mentioned above, Root 66 lists its added ingredients on the front panel to establish trust with consumers.
|The 65th-anniversary collection of the complete series set of Gunsmoke is a piece that showcases the Western drama in all of its glory. The set includes all 635 episodes from all 20 seasons, so its packaging had to make an impact. This rigid box is embossed and debossed giving it a leather texture, and the wrap-around image is coated with UV gloss coating and a gold foil trim. GUNSMOKE is embossed and foil stamped, showing the luxury behind owning this amazing gift set.
Oliver Inc. has been recognized with numerous packaging awards for the company’s creativity and innovation in a variety of markets including health & beauty, pharmaceuticals and vitamins, confectionery, food, and specialty packaging for fragrances promotional packaging.
For information on Oliver Inc. products, processes, and services, visit www.oliverinc.com.
About Oliver Inc.
Oliver Inc. is a leading provider of highly customized, quick-turnaround, packaging and marketing collateral solutions. Known for its white-glove approach to customer service, the company provides a turnkey platform from design to fulfillment, simplifying complex requirements with consistent on-time, on-budget, ultra-high-quality products and services.
For additional information, contact Doug Doroh at firstname.lastname@example.org or call 330.425.7890.